A Letter From Rose
The Winter Coat I Pack Every Time I Fly North
Warm to the knee, light on your shoulders, and it doesn't make you look bigger. Here's why the Feathra won me over.
Every year around this time, the women who come into our boutique start talking about the same trip: flying north for the holidays to see their children and grandchildren.
And every year I hear the same worry. "I don't own a real coat anymore." After years in the Florida sun, who does? So they buy something heavy and bulky for one week of the year, it presses on their shoulders, it makes them look twice their size in every family photo, and it barely fits in the suitcase.
I think we deserve better than that. A coat should keep you warm without making you feel weighed down or wrapped up like a sleeping bag.
I want to be honest with you: I didn't design the Feathra. Olivia and I started out as fashion designers in Italy, but these days we hand-pick the pieces for our boutique. After a lifetime in fashion, I can tell within seconds whether a piece is made with care, and most go straight back.
I'll admit I almost passed on this one. I've never liked puffer coats on women our age. Then I put it on, and I understood why so many women keep asking for it. Here's why.
So light, you forget you're wearing it

This was the first thing I noticed when I lifted it off the rack. Heavy winter coats pull on your shoulders and neck all day, and by the evening you just want to take them off. The Feathra is ultralight. You get the warmth of a winter coat, without the weight.
★★★★★"At 64, heavy winter coats really bother my shoulders. This one feels so light and comfortable, even when I wear it all day. I love that I can stay warm without feeling weighed down. Such a relief!"
Audrey V., Madison, AL
A puffer coat that doesn't make you look bigger

This is the part Olivia checked first. Most puffer coats have big, round panels that balloon out and add inches everywhere. The Feathra has narrow quilted channels and a long, straight cut, so it follows your shape instead of hiding it. You look warm and put together, not wrapped up.
★★★★★"I've always avoided puffer coats because they make me look bigger than I am. This one is different! The slim quilting and longer shape give it such a flattering look. I finally feel feminine in a winter coat."
Frances Y., Eugene, OR
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Long enough to keep you warm from top to bottom

Short jackets look sporty, but they leave your hips and bottom out in the cold. The Feathra falls all the way to the knee. On a cold morning walk or waiting outside for a taxi, that extra length makes all the difference.
★★★★★"Most winter jackets leave my hips and bottom freezing when I'm outside. I absolutely love the longer length of this coat. It keeps me feeling cozy from top to bottom, especially on my morning walks."
Irene Q., Buffalo, NY
Ready for wind and a little rain
Up north the weather changes quickly. The Feathra is made to help protect you against wind, rain and chill, and the hood gives you that bit of extra cover when the wind picks up. It zips all the way up, so you can close it right to the collar.
★★★★"I wanted a coat that could handle chilly mornings, wind and a little rain without feeling bulky. This one has been wonderful for my daily walks. The hood gives me extra protection, and I still feel nicely dressed."
Estelle Z., Dover, DE
Easy to bring along when you travel

Because it's so light, it's easy to carry over your arm through the airport or fold into your bag when you land somewhere warm again. And when you don't need the hood, you can simply take it off. One coat for the plane, the cold and the dinner out.
★★★★★"I travel often to visit my grandchildren and hate carrying heavy winter coats. This one is lightweight and so easy to bring along. I especially love being able to remove the hood when I don't need it. Very practical!"
Pauline X., Topeka, KS
Made for the body you have today, in seven colors
We carry the Feathra from XS all the way to 3XL, in seven colors: soft pink, khaki, black, blue, red, fuchsia and burgundy red. My advice: check the size chart before you order and think about what you'll wear underneath. If you like a thick sweater under your coat, choose by your measurements. And if it isn't right, you have 30 days to send it back.
★★★★★"I'm 59 and always worry about ordering coats online because of the fit. I followed the size chart and was pleasantly surprised. There's enough room for my favorite winter sweater without feeling tight around my arms or shoulders. Very happy!"
Roxanne U., Mobile, AL
The Feathra, against the winter coats you usually find
Why it's only $59.95 right now
After nearly 45 years in America, Olivia and I have decided it's time to retire from the boutique and spend more time with our husbands, our children and our grandchildren here in Florida.
The Feathra is part of our final collection. When a size or color is gone, we won't be restocking it. So instead of carrying it into another season, we're saying goodbye to it with our Retirement Sale.
Feathra | Ultralight Down Jacket
$149.95$59.95Retirement Sale, Save 60%
- Ultralight, no weight on your shoulders
- Narrow quilting and a slim, knee-length cut
- Helps protect against wind, rain and chill
- Removable hood, seven colors
Sizes XS to 3XL · Free UPS shipping · 30-day money-back guarantee
See if your size is still available →Buy 2, get an extra 10% off · Buy 3, get 15% · Buy 4 or more, get 20%. Applied automatically at checkout.
Our Retirement Sale is coming to an end.
Buy 2 get 10%, buy 3 get 15%, buy 4 or more get an extra 20% off. When your size is gone, it's gone.
I don't usually write letters like this. But after a lifetime in fashion, I know when a piece is worth telling you about. If you're flying north to see your family this winter, I hope you find your size and color before it's gone.
Thank you for giving two Italian sisters a home, a community and a lifetime of memories here in Florida.
With love, Rose 🤍
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