A Letter From Rose
What If Getting Dressed Took Two Minutes, and You Still Looked Lovely?
One color, two pieces, no thinking. The Noor feels like your softest loungewear and looks like you made an effort.
Picture a Sunday morning. Your friends are expecting you for brunch at eleven, and it's already ten thirty. You don't stand in front of the closet holding up one top after another. You simply pull on one soft set, add your favorite sneakers and a little gold necklace, and walk out the door. At the table, your friend tells you how nice you look. You smile, because you know it took you two minutes.
Most of the women I know have lost that ease somewhere along the way. Trousers with a button that digs in after lunch. Tracksuits that feel lovely at home but look sloppy the moment you leave the house. And every morning that same little puzzle: what goes with what?
I don't think we should have to choose between being comfortable and looking put together.
Two sisters, one little boutique
Olivia and I grew up near Lake Como, where our grandmother taught us to look at clothes the way you look at something you plan to keep for years: the fabric, the seams, the way it moves when you walk. We both became fashion designers in Italy, and nearly 45 years ago we followed our hearts to Florida and opened our boutique.
Since then, so many women have come through our door telling us the same thing: "Nothing is made for me anymore." Too young, too tight, or so plain you feel invisible. Finding the pieces that are made for the women we actually know, women in their sixties and seventies with full lives, became our life's work.
Every piece has to pass two tests
I want to be honest with you: I didn't design the Noor. These days Olivia and I hand-pick the pieces for our boutique, and every one of them has to pass two tests.
Olivia's test is the fit, the fabric and the finish. Is it comfortable, is it made properly, will it still look good after a season of wear? My test is the woman wearing it. Does it flatter her, does it make her feel like herself, and where will she wear it? Most pieces fail one of the two and go straight back.
I'll admit I almost passed on this one, because a matching set sounded like a tracksuit to me. Then Olivia pointed at the pressed crease running down each trouser leg and said: "Look, these are trousers, not sweatpants." I put it on, looked in the mirror and thought: I could wear this to lunch tomorrow. Here's why it passed both tests.
Finally, an outfit you don't have to think about
The top and the trousers come in exactly the same tonal color, so the outfit is complete the moment you put it on. No matching, no second guessing in front of the mirror. Add a pair of sneakers or flats, and you're ready.
★★★★★"I'm 63 and love looking put together, but I don't want to spend half my morning figuring out what matches. Having the top and pants in the same color makes getting dressed so easy. I just add my favorite sneakers and I'm ready for lunch with the girls!"
Annemarie G., Fayetteville, NC
No tight waistband after lunch
This is the part Olivia checked first. The Noor trousers have an elasticated waist instead of a button and zipper, so nothing digs into your stomach when you sit down. You can enjoy a long family lunch and still feel comfortable when you stand up again.
★★★★★"At 67, I've stopped wearing pants that dig into my stomach every time I sit down. The elastic waistband on these is so comfortable, even after a big family lunch. I can relax and enjoy myself without constantly adjusting my clothes."
Glenda K., Wausau, WI
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It looks like trousers, not a tracksuit
The wide legs and the pressed crease down the front of each leg are what make the difference. They give the trousers the clean line of a smart pair of slacks, so you feel nicely dressed when you go out, while it still feels like loungewear.
★★★★★"I was worried this set might look too much like a tracksuit, but the wide legs and neat seams make the pants look much more polished. They're comfortable enough for everyday wear, yet I feel nicely dressed when I go out."
Cora M., Rock Hill, SC
Flattering around your middle
The top has an oversized shape with dropped shoulders and ribbed cuffs. It falls loosely over your tummy and hips instead of clinging, so you get a little coverage without looking bigger.
★★★★★"I'm 61 and prefer tops that don't cling around my tummy or hips. The relaxed shape of this one gives me just the right amount of coverage without making me look bigger. I feel comfortable and confident, which means everything to me."
Yolanda T., New Braunfels, TX
Two pieces, many outfits
You don't have to wear the Noor as a set every time. Pull the top on with your favorite jeans for a walk, or wear the trousers with a blouse when you go out for dinner. It's one purchase that gives you several outfits.
★★★★★"I originally wanted this for a comfortable matching outfit, but I've found so many ways to wear it. The top looks lovely with jeans, and I can pair the pants with a blouse for dinner. It feels like getting several outfits in one!"
Suzanne D., Coeur d'Alene, ID
Six colors, from XS to 3XL
We carry the Noor in khaki, grey, black, navy blue, brown and beige, from XS all the way to 3XL. My advice: check the size chart before you order. And if it isn't right, you have 30 days to send it back.
★★★★"I'm 65 and usually hesitate to buy matching sets online because I'm never sure about the sizing. I followed the size chart and was so pleased with the relaxed fit. The beige is a beautiful neutral, and both pieces feel comfortable without looking sloppy."
Henrietta B., Ocala, FL
The Noor, against the sets you usually find
Why it's only $69.95 right now
After nearly 45 years in America, Olivia and I have decided it's time to retire from the boutique and spend more time with our husbands, our children and our grandchildren here in Florida.
The Noor is part of our final collection. When a size is gone, we won't be restocking it. So instead of carrying it into another season, we're saying goodbye to it with our Retirement Sale.
Noor | Relaxed Two-Piece Set
$159.95$69.95Retirement Sale, Save 56%
- Matching top and trousers in one tonal color
- Elasticated waist that doesn't dig in
- Wide legs with a pressed crease
- Oversized top that doesn't cling
Six colors · Sizes XS to 3XL · Free UPS shipping · 30-day money-back guarantee
See if your size is still available →Buy 2, get an extra 10% off · Buy 3, get 15% · Buy 4 or more, get 20%. Applied automatically at checkout.
Our Retirement Sale is coming to an end.
Buy 2 get 10%, buy 3 get 15%, buy 4 or more get an extra 20% off. When your size is gone, it's gone.
I don't usually write letters like this. But after a lifetime in fashion, I know when a piece is worth telling you about. If your mornings have turned into a puzzle, I hope you find your size before it's gone, and get dressed in two minutes again.
Thank you for giving two Italian sisters a home, a community and a lifetime of memories here in Florida.
With love, Rose 🤍
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